RESULTS & IMPACT

Distribution:

• YouTube: 100,000+ views

• Jamaican Broadcast Television: Aired nationwide

• Out-of-Home: Billboard placements across Kingston, Jamaica

Production Metrics:

• Timeline: 8 weeks (concept to delivery) vs. 16-24 weeks traditional

• Shoot Days: 1.5 days (40 setups) vs. the estimated 5-7 days traditional

• Budget: $17K final budget (66% reduction vs. $50K+ location shoot + VFX composite approach)